It all depends really. I have tried mineral stuff and other types of feed and had no luck. I think it depends on the area and if there is a lot of natural feed near by and such. To get started I would suggest covering some ground and try to find a good place on a trail that seems to get some animal traffic and put it up. Dont expect a miracle overnight though. Give it some time. If not much shows up, move the cam. If you can find some kind of funnel or pinch point that would be a good place to start. Be careful about placement too. To much of a main trail can bring about stolen cams. I like to find a spot where if I am more than 10-15 yards away in any direction I cant see the cam through the brush and whatnot. I had decent luck when starting out by finding areas where I would see animals feeding and follow a trail back into the brush a little ways from there and set it up. Make sure you get your positioning of the cam right, not too high or too low, and try angling it right.