I'm a huge fan of Zeiss, I have owned Swarovski, Leica, Cabelas Euro, Leupold, Burris, Vortex and Redfield scopes and I would take Zeiss any day of the week. They make great scopes that are super clear, reliable and well priced. Only thing I would add is that Leupolds and some Redfields are made in USA and they also make a great product. GO USA