Free: Contests & Raffles.
Forget the bear spray, use wasp killer. Concentrated delivery stream, 10X the product, and only $3.00 on sale.
I'd tag it too. There would be no "long quiet ride home" either. People make mistakes. If you guys would seriously never hunt with your hunting buddies again because they made an honest mistake I'm glad I'm not your hunting buddy. Geez there's either a bunch of internet tough guys here or a bunch of perfect angels who have never made a mistake.