My kid brother had one. He said that it was a very accurate shooter, would do good with cheaper ammo and was ugly as all get out. I do seem to recall that he felt the action on it was sloppy and that the trigger felt cheap. But for what he paid for it....
One of my hunting buddy's has the ATR and I have to say, it's a damn nice rifle! He is new to hunting and wanted to get good entry level hunting rifle. He did and he loves his! He got a cheapo scope that is actually really good on the optics (as far as I can tell).
You get what you pay for, that is for sure, but for entry level hunting or hunting on a budget, you can't really beat either of these options. Like I said in a previous thread, mine is a Remmy 770 in .300 win mag. It has taken at least 1 big game animal every year I have hunted with it, so I can't complain too much about it.