Assuming flat ground I put mine about chest height but adjust based on slope. As far as distance, at least 10 yards or so is my favorite. Few pointers are to make sure there aren't any plants, limbs etc that are or will be in the line of sight that will trigger camera during windy days. Also take the sun into consideration as far as what direction you point it. Not only will your pics get flooded out but also the sun can trigger your camera to snap pics. Finally, if possible point it up or down trails to give you best chance to get good pics. Good luck and welcome to the addiction.