Meat grade reminder

[Blacklab]

 I was at a local Winco this morning. They had this big roast out. After looking at it I thought I should share. If you look close. The labeling says prime rib roast select grade. This is a marketing ploy. It might look like a prime rib but it is not. It is a rib roast that is select grade quality. Our USDA meat grades are as follows prime, choice, and select. Make sure you find out the grade of meat and not just a label. 😉🥃🇺🇸L

[Stein]

Yeah, we just picked up our Prime yesterday and I noticed it was hard to tell them apart because they were in a case mixed in with Choice.  It was easier to look at the price which was in big letters rather than the tiny, smudged print telling you what it actually was.

[grundy53]

They've been doing that for years. I had this argument with my wife a couple of years ago. I told her it wasn't a a prime rib she said "yes it is. Read the label".... apparently select grade prime rib is a thing....

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[timberfaller]

Love marketing ploys!!   Seen it today at a local box store!  Christmas "sale" price was the regular price on the item all last year!  BUT the price advertised it normally sold for was higher SO it LOOKED like it was on sale!!

However I did see some prices that were "sale" merited as legit, but not by much.

Kinda explains why some people have fallen victims for "shut up and wear a mask" "stay home stay safe"!    

[CP]

It’s my understanding that “Prime Rib” is a cut, not a grade.

[syoungs]

It’s my understanding that “Prime Rib” is a cut, not a grade.

it is. They should really be calling it a "rib roast", instead of prime rib, but prime rib sure sells better to the un-informed.

[CP]

Smart Foodservice Warehouse in Everett usually has choice grade standing rib roasts.  I need to get up there and get one.   

I don't know where you can find prime

[NRA4LIFE]

Costco has USDA prime.  That's where we get ours every year.  B&E meats usually has them too.

[Stein]

Costco has prime and choice, price difference isn't much.  Bone in and bone out.

[Buzz2401]

I've had Choice and Prime many times and don't find Prime to be worth the extra money. I have had many choices's that were better then other Primes'.  That being said how you cook it makes a huge difference.  And as others have said it is a rib roast so anybody that labels it as a Select or Choice "Prime Rib" is just trying to sell their lower grade meat under false pretenses.

[Stein]

Costco prime is the bomb, I've eaten at many well known places while on business trips and the cold smoke, sous vide, torch on a Costco prime is better than anything I've had.

[NRA4LIFE]

I agree.  All their prime steaks are great as well.  Just had a couple ribeyes the other night.  They were fantastic.

[Stein]

They have these online too, I'm sure a good option if you can afford $107 a pound.  Free shipping so you save a bit there.   

https://www.costco.com/japanese-wagyu-boneless-ribeye-roast%2c-a5-grade%2c-12-lbs.product.100311435.html

[kenzmad]

Truth in advertising leaves something to be desired. Was talking to the Safeway meat counter lady about their Wild Caught Keta Salmon. She said it was a good deal at $6.99/ pound.

[carlyoungs]

It would be nice if they labeled it as it should be. Dog Fish for $6.99 a pound. Almost as bad as Atlantic Farm raised salmon for $12.99 a pound.