any word on martin?

[Woodchuck]

Thank you Rad. That is a great thing you are trying to do for some of our locals. 

[RadSav]

An old skipper/boss of mine loved to manipulate popular sayings.  One of my favorite was, "It's a poor day you don't risk something."  Guess it stuck.

[turkeyfeather]

I dont know it sounds like a lot of money and risk for a dying brand. 

[D-Rock425]

Rad you are rad!  I hope all your business plans work out can't wait to see the new savor a line.  I shot them years ago.

[xd2005]

When do the raffles to help raise funds for Rad start?

[724wd]

I dont know it sounds like a lot of money and risk for a dying brand. 

the issue wasnt the brand name, it was the management. 

[Snipe]

I really like my Martin Firecat!
Never had a problem

[D-Rock425]

I really like my Martin Firecat!
Never had a problem

my dad has an 08 firecat he hasn't once had a problem with it.

[RadSav]

I dont know it sounds like a lot of money and risk for a dying brand. 

It is a lot of money and risk.  But people were telling Bear Archery they were a dying brand not more than eight years ago.  Same company, same brand, new vision and new people made all the difference.  PSE and Diamond were labeled dying brands too at one time!  Remember when Apple Computers were labeled as a dying brand?   Ford Motors was there too before Lee Iacocca came along with the Mustang.  Then Chrysler Motors until again Lee Iacocca came along with the Caravan!  See the trend?

Brands dye because the companies loose vision and flexibility.  End consumers change every three years on average.  Imagine if Microsoft kept working a business model for computer operating systems from just three years ago!  Keeping flexible to the changing technologies and consumer/customer base is vital to any company.  But to do that you must have a clear vision of who those customers and end consumers are.  It is in this area most dying brands meet their eventual doom.  However, Lee Iacocca showed us that a single individual, given the right amount of control, who understands not only the industry and technology but the wants and needs of the ever changing consumer can make great things happen!  He did it with Ford and Chrysler!  Mark Wenberg did it with PSE and Bear Archery!  Maybe, just Maybe!  With the help of our Hunting-Washington community we can do the same with Martin Archery. 

We are "RADICAL Archery Designs" afterall

[xd2005]

Maybe, just Maybe!  With the help of our Hunting-Washington community we can do the same with Martin Archery. 

I think he's saying if it doesn't happen it's our fault.

[Jonathan_S]

 
Proactive leadership has rebounded thousands of "Dying Brands"

[RadSav]

Maybe, just Maybe!  With the help of our Hunting-Washington community we can do the same with Martin Archery. 

I think he's saying if it doesn't happen it's our fault.

Hey!  If it's good enough for Obama...

[Curly]

I hope I didn't make a mistake by making the purchase of my first bow as a Martin.  People told me not to go with Martin because their future was uncertain, but the price was so much cheaper for the Martin than any other bows out there I decided to take the gamble.

Hopefully if something breaks on it, I will be able to get parts. 

[turkeyfeather]

I dont know it sounds like a lot of money and risk for a dying brand. 

It is a lot of money and risk.  But people were telling Bear Archery they were a dying brand not more than eight years ago.  Same company, same brand, new vision and new people made all the difference.  PSE and Diamond were labeled dying brands too at one time!  Remember when Apple Computers were labeled as a dying brand?   Ford Motors was there too before Lee Iacocca came along with the Mustang.  Then Chrysler Motors until again Lee Iacocca came along with the minivan!  See the trend?

Brands dye because the companies loose vision and flexibility.  End consumers change every three years on average.  Imagine if Microsoft kept working a business model for computer operating systems from just three years ago!  Keeping flexible to the changing technologies and consumer/customer base is vital to any company.  But to do that you must have a clear vision of who those customers and end consumers are.  It is in this area most dying brands meet their eventual doom.  However, Lee Iacocca showed us that a single individual, given the right amount of control, who understands not only the industry and technology but the wants and needs of the ever changing consumer can make great things happen!  He did it with Ford and Chrysler!  Mark Wenberg did it with PSE and Bear Archery!  Maybe, just Maybe!  With the help of our Hunting-Washington community we can do the same with Martin Archery. 

We are "RADICAL Archery Designs" afterall

You make an excellent point Rad. I havent been in hunting or archery long enoug to know about the other bow lines. But the other examples you bring up are very valid. I will admit I thought you were a little crazy risking everything to tackle this. But it hs been done before and can be done again. I suppose without vision, dreams and risk we wouldn't have anything we have today. Good luck and hope it works out for you. 

[Bean Counter]

Wow congratulations. Sounds exciting.

...then came the bean counters